Here’s Perspective on Social Media and Digital Marketing — It costs $$$
Time to share a little perspective on the skill set and cost creating and mantainting a strong social media presence for your brand/company— there are certainly huge misconceptions circulating in the general population about this topic.
As the owner of a startup and small business strategy firm as well as a digital marketing company, I get a lot of inquiries to help businesses with digital marketing. There is so much to it which can be overwhelming to those new to the information. Thus, I do my best to simplify describing how it works, the various platforms, and strategies. However, the most surprising information I share is how much it costs to outsource the work. They are shocked!
For those who are not familiar, social media management costs anywhere from $1000 to $20,000 PER MONTH and this does not include money for running paid ads.
Many startups and small business owners will say they don’t have the budget, but there are only a few options:
- You can outsource it and pay someone to get started marketing and moving your business forward quickly
OR
